The SEC Blog

Crisis Communications | Fundamental Concepts of Crisis Communications

Over the past few weeks, SEC has provided guidance on creating an effective crisis communications plan. We like to break down our crisis communication plans into three key elements. Thus far, we have covered the first two: the difference between an emergency and a crisis and the importance of how decisions made in the initial […]

Crisis Communications | Plan for a Crisis Like a Road Trip

The American actor, journalist, and humorist, Will Rogers, once famously said, “You never get a second chance to make a good first impression.” Rogers understood that how individuals view others in the long term can be significantly impacted by how they initially perceive them. This truism can also be applied to crisis communications. During the […]